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CLINVARO — AI-driven solutions for modern clinics
Case Studies

What changed, and what it produced

Three engagements in detail — the constraint the clinic faced, what we built, and the appointment numbers that followed.

Dermatology Practice

Meridian Dermatology

Challenge

Four locations competed with each other in search, and 70% of inquiries arrived by phone during hours the front desk was already saturated.

Approach

We rebuilt the site around treatment intent, created dedicated location pages with distinct schema, and layered an AI assistant that qualified and booked patients directly.

+63%
Booked consultations in 90 days
−52%
Inbound phone volume
18 days
To first page-one ranking

“Our schedule filled before our marketing budget did. The AI assistant handles what used to be three staff hours a day.”

Practice Director, Meridian Dermatology
Medical Spa

Arcadia Med Spa

Challenge

Most traffic arrived between 7pm and midnight, long after the clinic closed, and the contact form averaged a next-day reply.

Approach

Missed-call text-back, an after-hours AI assistant trained on the full treatment menu, and a rebuilt booking surface with instant confirmation.

41%
Of bookings now after hours
< 30s
Median first response
+29%
Show rate after reminders

“We stopped losing evening patients to whoever answered first. That was the whole game.”

Owner, Arcadia Med Spa
Laser Clinic

Northshore Laser Center

Challenge

Paid spend was rising while attribution was guesswork — no one could say which treatment line produced booked appointments.

Approach

Per-treatment landing pages, call and form attribution wired end-to-end, and a monthly experiment cadence against cost-per-booked-appointment.

−38%
Cost per qualified lead
3.1×
Return on ad spend
100%
Of bookings attributed

“For the first time we know exactly what a new laser patient costs us. Decisions got a lot easier.”

Marketing Lead, Northshore Laser Center

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