Process

Eight weeks from kickoff to a clinic website that books

Every phase has a deliverable, a timeline, and exactly one thing we need from your team. No open-ended discovery, no surprise scope.

01
Discovery
Week 1
We audit your current site, search visibility, booking flow, and patient journey, then map the treatments that drive your revenue.
What we need from you: One 60-minute call plus access to analytics and booking tools.
02
Strategy
Week 2
Positioning, page architecture, keyword map, and a conversion model with target cost-per-appointment.
What we need from you: Review and approve the strategy document.
03
Design
Weeks 3–4
A clinical, premium design system: typography, imagery direction, treatment templates, and booking surfaces.
What we need from you: One consolidated round of design feedback.
04
Build
Weeks 5–6
Engineering on a modern performance stack with integrations for booking, CRM, call tracking, and analytics.
What we need from you: Provide credentials and clinical copy sign-off.
05
AI & SEO Layer
Week 7
We train your AI assistant on treatment protocols and FAQs, then ship schema, content, and local SEO foundations.
What we need from you: Confirm triage rules and escalation contacts.
06
Launch
Week 8
Staged migration with redirect mapping, performance verification, and zero-downtime cutover.
What we need from you: Approve the go-live window.
07
Growth
Ongoing
Monthly experiments, content, and reporting against booked appointments — not vanity traffic.
What we need from you: A 30-minute monthly growth review.

Start at step one

Discovery begins with a free growth audit of your current website, search visibility, and booking flow.

No obligation. Response within one business day.